SOMMELIER DE TEQUILA
Level 3
The Tequila Sommelier is an advanced-high level qualification where candidates demonstrate their ability to analyze and evaluate the different tequilas.
This course focuses on understanding the difference between tequila brands, labels. As there are way over a 1000 tequila brands on the market, understanding them is no easy task. It is the task of the tequila sommeliers to understand the differences between producers, the regions, marketing strategies, product values so they can give expert recommendations to their clients or make better decisions themselves when purchasing tequila. Sommeliers learn to navigate between commercial brands, private labels, special editions, single barrels, diffused tequilas and understand what average consumers and connoisseurs look for when choosing tequila.
Price: 1049 USD (Level 1-3 included)
Overview
Examination: Research based essay
Prerequisites: Completion of Level 2 Examination.
Who is this qualification aimed at? Bartenders, Sommeliers, Brand Owners, Brand Ambassadors, Tequila Importers, Tequila Distributors, Tequila Professionals, Bloggers, Enthusiasts.
Preparation: Please see the syllabus for the exam below.
Price: 1049 USD
Syllabus
- Introduction to Tequila from a business perspective - consumer segments, authentic and smooth tequilas.
- Understanding the business - producer size, capacity, maquila, cost, adulteration etc.
- Inhouse vs private label tequila - the difference between contract labels and labels owned by the distillery
- Private label vs special edition - how to create a tequila brand or a special edition tequila
- Single barrel tequilas - as a unique special edition tequila, what it means and what is its real value
- Craft Tequilas - how to identify them and why is it important?
- Special signs logos - what do the different logos like USDA and certified kosher mean
- Celebrity tequilas - what are they and how to treat them?
- Marketing self-designations
- Taste profiling - authentic vs smooth, blended vs single distillery, terroir, production methods, additives
Examination
Oral Examination – 80% passmark
Exam Preparation
Access to the relevant Online Course Material is provided instantly for all enrolled students. It includes access to videos, notes and downloadable materials. Students get a lifetime access to the study materials.
Exam Completion
Upon successful course and exam completion, the participant will receive their certificate via email.
